
Beautiful bride! Selena Gomez tied the knot with Benny Blanco on Saturday, Sept. 27, in a stunning Santa Barbara, California ceremony. But before she walked down the aisle, the Rare Beauty founder made sure her luscious locks were every bit as magical as her fairytale moment
A week before the big day, the Only Murders in the Building actress enjoyed pre-wedding hair TLC with her longtime colorist and Nine Zero One co-owner Nikki Lee.
“There’s a lot that goes into wedding prep, and your hair color is no exception,” Lee tells ET.
“When I helped Selena get ready for her wedding, we talked about how she planned to wear her hair down, so it was extra important that her color was rich, luminous, and frizz-free.”
To achieve this, Lee whipped up a custom blend of Wella Shinefinity (6/0, 5/37, and clear) for a warm, elegant tone with mirror-like shine, followed by an Ultimate Smooth treatment to boost reflection and keep the singer’s hair smooth.
The end result? “Sophisticated, radiant, and completely timeless. She was the most stunning bride,” the hair guru gushes.
To emulate Gomez’s flawless look, Lee suggests brides-to-be give their strands extra attention leading up to the celebration.
“Begin treatments as soon as you can. Wella’s Ultimate Repair line is my go-to for strengthening and prepping strands before doing any big color work.”
Next, choose a shade that feels classic to you with the help of an expert.
“Schedule a consultation with your colorist to talk through your inspiration and find the look that flatters you best,” she advises.
Lee encourages every bride to ask themselves, “When I look back at my photos in 20 years, will this feel like a fleeting trend or like my most beautiful, authentic self?”
Timing matters too, so be sure to book your appointment 8 weeks out.
“This gives you enough time to live with your new color and make sure it feels perfect,” the hair expert explains.
And her golden rule? “Skip the last-minute drastic changes,” Lee laughs.
Instead, she suggests one last polish just before your wedding.
“This is the moment to refine your color, add shine, and keep stress levels low. … Stick with a gloss and treatment.”
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