{"id":9121,"date":"2026-05-30T21:17:49","date_gmt":"2026-05-30T21:17:49","guid":{"rendered":"https:\/\/friscotimes.org\/?p=9121"},"modified":"2026-06-01T22:14:14","modified_gmt":"2026-06-01T22:14:14","slug":"shedeur-sanders-shatters-record-with-17-7m-in-group-licensing-income","status":"publish","type":"post","link":"https:\/\/friscotimes.org\/?p=9121","title":{"rendered":"Shedeur Sanders shatters record with $17.7M in group licensing income"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<section id=\"0\" class=\" w-full\">\n<div class=\"xl:container mx-0 !px-4 py-0 pb-4 !mx-0 !px-0\"><span class=\"text-0.8 leading-tight\">Shedeur Sanders throws at the Browns OTA in Berea on May 27, 2026.<!-- --> <!-- --> <\/span><\/div>\n<\/section>\n<section id=\"section-1\">\n<p>Cleveland Browns quarterback Shedeur Sanders earned a record $17.7 million in group licensing income, according to an annual report filed by the NFL Players Association.<\/p>\n<\/section>\n<section id=\"section-2\">\n<p>Sanders shattered the previous single-season record, which was held by Tom Brady in 2021-22 ($9.5 million).<\/p>\n<\/section>\n<section id=\"section-3\">\n<p>According to Front Office Sports, Group licensing accounts for deals that involve six of more players. Common examples include jerseys and trading cards.<\/p>\n<\/section>\n<p><\/p>\n<section id=\"section-4\">\n<p>As a result, that $17.7 million figure does not even include his personal endorsement deals with Beats by Dre, Gatorade and others.<\/p>\n<\/section>\n<section id=\"section-5\">\n<p>The rookie quarterback played in eight games (seven starts) for the Browns last season, throwing for 1,400 yards, seven touchdowns and 10 interceptions. He also rushed for 169 yards and a touchdown.<\/p>\n<\/section>\n<section id=\"section-6\">\n<p>The next-highest earner for group licensing was fellow rookie Travis Hunter ($12.8 million) of the Jacksonville Jaguars, who was teammates with Sanders in college at Jackson State and Colorado. Chiefs quarterback Patrick Mahomes earned $8 million.<\/p>\n<\/section>\n<section id=\"section-7\">\n<p>&#8211;Field Level Media<\/p>\n<\/section>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Shedeur Sanders throws at the Browns OTA in Berea on May 27, 2026. Cleveland Browns quarterback Shedeur Sanders earned a record $17.7 million in group licensing income, according to an&hellip;<\/p>\n","protected":false},"author":34,"featured_media":9122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[9561,1996,9563,9562,1022,4130,1061,4129],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shedeur Sanders shatters record with $17.7M in group licensing income - Frisco Times<\/title>\n<meta name=\"description\" content=\"Deadspin | Shedeur Sanders shatters record with $17.7M in group licensing income\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/friscotimes.org\/?p=9121\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shedeur Sanders shatters record with $17.7M in group licensing income - 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